Community Manager (Partnership & KOL Focus)
What we're looking for
About Herond Labs: Herond Labs is on a mission to develop innovative products and provide comprehensive technical, blockchain, and Web3 solutions that bridge the gap between Web2 and Web3. We are committed to driving blockchain mass adoption and onboarding users to the transformative technological advancement of our era. Our flagship product, Herond Browser, features a fully-developed browser with an integrated embedded wallet, creating a seamless and secure end-to-end experience for users navigating the Web3 ecosystem. With advanced security protocols and intuitive design, Herond Browser empowers users to explore decentralized applications with confidence and ease. Overview: The Community Manager focuses on building strategic relationships with partners and Key Opinion Leaders (KOLs) in Web3, orchestrating collaborative campaigns to drive user acquisition and community engagement. This role recognizes that community building is the foundation of success in Web3.Role and responsibilities
Partnership & KOL Management:
Build and maintain relationships with partners, protocols, and projects in the Web3 ecosystem
Identify, negotiate, and manage collaborations with relevant KOLs and influencers
Develop a strategic partner network that amplifies product reach
Create mutually beneficial partnerships that drive value for all parties
Campaign Execution:
Plan and execute collaborative campaigns and co-marketing initiatives
Organize online/offline events: AMAs, Twitter Spaces, workshops, meetups
Drive user acquisition and community engagement through partner activations
Coordinate cross-promotional activities aligned with GTM phases
Community Growth Strategy:
Understand that community trust and advocacy are the keys to Web3 growth
Develop engagement strategies that foster genuine community connections
Leverage partnerships to expand community reach and diversity
Build mechanisms for community members to become brand advocates
Performance & Insights:
Track and report on partnership campaign effectiveness
Monitor community sentiment and gather feedback for product iterations
Make data-driven decisions on partnership priorities and resource allocation
Provide insights on community needs to inform product development
Education and experience
Essential:
2-3 years experience in community management or partnerships in Web3/Crypto
Existing network with KOLs, influencers, and projects in the industry
Deep understanding that community is the core growth driver in Web3
Excellent communication, negotiation, and relationship-building skills
Strong grasp of Web3 culture and crypto-native behaviors
Experience organizing events and running collaborative campaigns
Product-driven mindset: ability to translate product features into community value
Data-driven approach to measuring partnership ROI and community health
Growth mindset: proactive in identifying and testing new partnership opportunities
Self-motivated with ability to manage multiple partnerships simultaneously
Fluent in English
Preferred:
Experience working at Web3 projects or crypto exchanges
Proficiency in Discord and Telegram community management
Connections with crypto media outlets and publication platforms
Understanding of on-chain community analytics
General Information
Work Location: 59 Nguyễn Cơ Thạch, An Lợi Đông, Thủ Đức, Thành phố Hồ Chí Minh 70000
Work Mode: Onsite
Benefits
Competitive salary commensurate with experience
Opportunity to learn and grow in the rapidly evolving Web3 space
Work with a passionate and experienced team
Dynamic startup environment that values innovation and experimentation
Front-row seat to building the future of decentralized technology
13th month salary bonus.
Consider the mid-year bonus.
Salary review once a year.
12 Annual Leave/ Year
WFH 1 Day/1 Week
No Clock in/Clock out
Laptop/Macbook for news Employee
Support lunch at the office
Team building, company trip….
Employee insurance in accordance with the law, additional Bao Viet Health Insurance.
